Through internships, clients, and school projects, I've worked on multiple larger campaigns that required more planning, strategizing, and creating consistent content.
Temple University Senior Showcase
Every year, the Department of Advertising and PR holds a senior showcase, dedicated to celebrating graduating seniors and their accomplishments.
Since COVID-19, the event has turned into a digital portfolio where potential employers can find students with relevant skills. A small team of students work on the project, and I was one of them.
The Dump Truck Creative Campaign
To strengthen my skills in design, I took a design tools class at Temple University to grow my skills in Photoshop, Illustrator, and InDesign.
During this class I created a mock food truck, The Dump Truck, and designed elements for the business. This included a logo, menu, truck wrap, and social media.
PRSSA Bateman Competition
The PRSSA Bateman Competition is a national case study competition where public relations students have the opportunity to showcase their skills using communications tactics to serve a client PRSSA selects.
This year, competitors were challenged with 'reversing the corrosion of civility in American life and fostering more constructive and inclusive public discourse.'
International Women's Day Social Media
While working at Research for Action (RFA), I organized multiple social media driven campaigns. The ones included here are for International Women's Day and RFA's 2020 Year in Review.
Each campaign required thorough research and planning. The concepts I came up with had to accommodate the major social media platforms: Twitter, Facebook, LinkedIn, and Instagram.